Social Media Has Changed YOUR World

REALITY: Social media and business social media have created new sales, new marketing, new exposure, new branding, new communication, new networking, and new business opportunities, the likes of which have never been seen or known before. And the revolution is just starting.

What are your thoughts? Leave a comment for me below.

How To Be Successful In The World of Social Media

Here’s the big secret: How you position and promote yourself in the NON-social media world is critical to your success in the social media world.

Your writing, your website, your blog, your e-zine, your personal brand, your reputation in your marketplace, your perceived value in your marketplace, and your Google rank are elements of attraction that affect your social media status—and surely your success.

And then there are the charlatans, and those trying to take unfair advantage of others. Like anything else in business, there will always be a small percentage of idiots and zealots doing the wrong thing. Ignore them. Don’t let the actions of a few spoil your outlook to advance and grow.

REALITY: The cold call has been part of the selling world for more than 100 years. And it’s over. Technology guards, gatekeepers, voicemail, and the overall sophistication of buyers and executives, have forever changed that landscape. This is GREAT news.

GET SOCIAL: By implementing the free opportunities afforded on Facebook, Twitter, YouTube, Flickr and ESPECIALLY LinkedIn, you have an incredible opportunity to attract and connect with prospective buyers.

There are billions of dollars of new business being generated by making social media connections. How much of it will you get?

Download My Books For Your Kindle or Apple Device

I just wanted to take some time to make sure you knew that my books are now available for download to your Kindle or Apple device. Click below to download my books:

For your iPhone, iPad, or iPod Touch:

For your Kindle:


A Quick Reminder [VIDEO]

Here’s a quick reminder for you:

Business Social Media Self-Test

BUSINESS SOCIAL MEDIA SELF-TEST:

  • Make a list of your last 10 Facebook postings. How many people like your page? Do you even have a business page?
  • List the last 10 actions you took, or messages you sent, on LinkedIn: Anyone join you or want to link as a result of them?
  • Make a list of your last 10 tweets. Are they relevant to your business success? Did they help others in any way? How many got retweeted?
  • List the last 10 videos that you posted on your YouTube channel. Are you posting value messages that your customers and prospects would watch, learn from, and think of you as a resource? Any video testimonials posted on your YouTube channel? (Short testimonial videos will help prospective customers buy and reinforce your own belief system.)

How did you do? Keep in mind:

There are all kinds of books and seminars available on social media and business social media. I recommend reading as much as you can and attending as many as you can. And my biggest recommendation is: START NOW.

Email still rules. Are you the connector or the deleted?

If your emails are getting deleted, or not getting returned, or you’re playing a numbers game (send 1,000 — hope for a few random responses), you’re probably also blaming the recipient or the Internet for your lack of response.

Wake up and smell the dictionary, Sparky, it ain’t them.

I’m about to share the essence of what will get your email opened and responded to: writing. Creative writing. Engaging, creative writing that leads to reading and response.

But, before I begin, here’s why most emails fail: you know little or nothing about the recipient. And worse, you struggle to create some snappy “subject line” so that the email gets opened.

Here are a few ideas on how to write an INITIAL email, a FOLLOW-UP email, a FOLLOW-THROUGH email, and all sorts of relationship building emails.

If you’re serious about wanting to send impressive emails, www.aceofsales.com offers the only customized email alternative. Take a look. It will immediately brand you, differentiate you from all other look-alike emails, and WOW! the recipient. If you want to see a few samples, go to www.gitomer.com and enter ACE EMAILS in the GitBit box.

If you’re tired of your emails getting deleted and or frustrated by not getting emails returned, DO SOMETHING ABOUT IT.

Where is the new customer? He’s in the new world…are you?

The customer is making a comeback – slow though it may be. And when he (or she) returns, you’re going to notice a change. A big change. FAIR WARNING: How you prepare for the new customer will determine your long-term success.

REALITY: While your customers were away, online has officially taken over. It’s the new showroom and comparison shopper. You can chat, or phone in a heartbeat. You can see every option and some you never knew existed. It’s fast, it’s accurate, and anyone can choose anything, any time of the day or night.

Yes, the Internet has been there for a few years, but it has taken a firm hold as a trillion dollar option for consumers and customers every place in the world. Your world.

It’s a different world now. We are not going to “recover,” per-se. We’re going to revive and revise. And you can be in it, or watch it pass you by.

Here are some examples of “different” on the business side. Car dealerships, stock brokerages, insurance companies, banks, homebuilders, commercial real estate agents, residential real estate agents, and mortgage lenders have all revised and restructured their business – and that’s the short list.

And the customer is different too. Way different.

Let me give you the details of what the new customer (both business and consumer) looks like: (NOTE: I’m using “he” but I also mean “she.”)
* He’s going to decide somewhat slower. He’s been hesitating for more than a year.
* He’s angry about the value of his home, and the value of his investments.
* He will not be doing business the same way it’s been done before.
* He will not be banking the same way he banked before.
* He will not be advertising the same way he advertised before.
* He will not be buying a car the same way he did before.
* He will not be buying a home the same way he did before.
* He will not be investing the same way he did before.
* He’s online. Checking out your website – and your competitor’s website.
* He’s socializing. Telling everyone what’s happening in his world and the world.
* He’s Tweeting, Facebooking, and Linked-In-ing. Social media is still a firestorm.
* He’s blogging about his experiences with you, for the world to read.
* He’s YouTubing about his experiences with you for the world to watch – by the millions (any questions United Airlines?).
* He’s Googling, not yellow-paging.
* He’s texting. A lot.
* He’s using his mobile device to do damn near everything.

CLICK HERE TO READ THE REST OF THIS ARTICLE!

 

Don’t Miss It: March 21 2012 Webinar – Break Down Barriers to Make the Sale

Breaking down barriers to make a sale is part of every salesperson’s real-world. Every customer has objections. Your job is to be at ease with them, overcome them, and identify them as a buying signal.

In this high-energy, no-nonsense, excuse-eliminating webinar, you will learn:

  • Prevent the Objection before it Prevents your Sale
  • 6.5 Steps to Identify the True Barrier
  • Benchmarked Responses for the Most Common Objections
  • Building the Loyal Relationships so that Objections NEVER Occur
  • Knowing the difference between the Customer’s Objection and the Customer’s Risk, Fear, or Reluctance

And even more:

CLICK HERE TO SIGN UP NOW.

RSVP To My Upcoming Raleigh Seminar on Facebook or LinkedIn

Are you gearing up to attend my upcoming seminar in Raleigh, NC this week? If so, I’d like to invite you to RSVP to my event pages on Facebook or LinkedIn. Make sure your friends and business contacts know what you’re up to! To RSVP on either site, just click on the image below:

Haven’t signed up for the event yet? There’s still time! CLICK HERE. 

Haven’t signed up for the event yet? There’s still time! CLICK HERE. 

Follow Me On Pinterest!

Are you on Pinterest? Is your business? Wake up! It’s the fastest-growing social media site of 2012. Don’t take my word for it though. Just take a look at the facts:

  • 10.4 million Registered users on Pinterest
  • 1/5 Ratio of Pinterest’s registered users who visit the site every day
  • 11.7 million Unique monthly U.S. visitors for January 2012, according to comScore. Pinterest crossed the 10 million threshold faster than any other standalone site in history
  • 18 to 34 Age demographic of women propelling the site

Sourced from: http://theweek.com/article/index/224399/the-webs-growing-pinterest-obsession-by-the-numbers 

A number of brands (the smart ones, anyway) are creating profiles on the site in order to reach out and interact with an entirely new group of people. Here are some examples:

And most recently….me!

I’d like to invite you to follow me on Pinterest. If you’re not on Pinterest yet, sign up now. If you don’t know what Pinterest is yet, learn now. It’s another way for you to take advantage of the opportunities that exist with business social media.

Click the image below to look through some of my pins and boards. I look forward to interacting with you soon!