5.5 Basic Rules of Relationship-Based Networking

I wanted to share with you the 5.5 rules of relationship-based networking from my Little Black Book of Connections, because they can also be applied to networking in business social media spaces as well. They are as follows:

1. Go where your best customers, probable purchasers, an prospects go.

2. Give value first. Be known as a resource.

3. Dig in. Be committed or it won’t work.

4. Be consistent, Once you get involved, seek a leadership position.

5. Get to know people on a friendly basis.

5.5 Go slow. Relationships are not built in a day. They’re built, with value, day-by-day.

People tend to do business with people they trust. Be sincere, be yourself, and over time, you will win their business and more.

These rules can apply to your business social media efforts as well as your business networking efforts. In business social media, you have to, above all, provide value. You have to be consistent. You have to be committed. You have to recognize that building relationships online takes time. It’s worth it though.

Want to learn more business social media strategies? Click here.

23.5 Characteristics of Trusted and Trustworthy People

Business social media is all about trust.

From my personal life experiences, here are 23.5 characteristics that I have discovered in other people that have led me to trust them:

1. To get trust, first give trust.

2. Surprise (genuine) helps leads to trust.

3. Trust grows slowly over time.

4. Giving value first leads to trust.

5. Questions that differentiate, especially in matters of money, lead to trust.

6. Competency and superior skill leads to trust.

7. Straight-forward truth leads to trust.

8. Creativity leads to trust.

9. WOW! leads to trust.

10. Giving trust leads to getting trust.

11. Superior knowledge and genuine help lead to trust.

12. Superior service leads to trust.

13. Understanding leads to trust.

14. Willingness to help leads to trust.

15. Truth and honest dealings lead to trust.

16. Respect and reliability lead to trust.

17. Desire to serve with a grateful heart leads to trust.

18. Dedication to serving and enlightening others based on heartfelt belief leads to trust.

19. Random acts of kindness and the desire to do the best job possible lead to trust.

20. Accurate advice over time and friendship without condition or expectation lead to trust.

21. Superior performance with passion over time leads to trust.

22. Dedication to personal excellence and mastery of a craft leads to trust.

23. Friendship based on respect, mutual admiration, truth, and fun leads to trust.

23.5 I trust myself first.

Study this list, and add to it. I hope it helps you become a more trustworthy person, and helps you find trustworthy people to connect with in life.

Are you a trusted source on your business social media sites?

Webinars: Sizzlin Summer Special!

 Summer is HOT! Make your sales hot too. Grab my Webinar Sizzlin Summer Special while your competition is losing ground on vacation.

Join Now → → → http://bit.ly/GitomerWebinars.


Sign Up For My Referrals Webinar: April 18th, 2012

The key to closing more sales is getting your existing customers (the people who love you) to talk about how great you are to everyone they know. This word-of-mouth advertising leads to a referral; the most effective sales making tool.

I’d like to personally invite you to join me for my upcoming Referrals: The Ultimate Sales Tool webinar on April 18th, 2012!

CLICK HERE TO SIGN UP FOR THE WEBINAR!

Read what others are saying about my webinars:

I truly enjoyed the webinar yesterday!  This was my first one and I love the frankness and down to earth way that Jeffrey Gitomer speaks to the audience – no punches – just straight talk!  The hour and the screens flew by fairly quickly and per Jeffrey’s recommendation I do want to watch this several more times.  Where do I go to see this again?   Thanks, —Nancy

So glad I invested  $199 in me ! I was a speaker today at my local leads group and yes, I mentioned the web conf from yesterday and encourage others to jump in head first and invest in themselves too.  I thought I was a positive person, however, the man in the mirror spoke loud and clear and challenged me to  be more do more  and give more.  Looking forward to session 3 next time! Positively,  —David

Thank-you Andy, the webinar was awesome and timely. Although I have had the YES attitude book for several years, I have not been a disciple of it , to my own detriment. As a result I have become a little jaded, sarcastic and cynical. Not only has it affected my business, it has also affected my marriage. After watching the webinar, I am committing myself to the YES ! Attitude.   Once again, thank-you for the “kick in the butt”.   Best regards, —Ken

I had a conversation with a potential client 3 hours after the close of the webinar.  I focused on Jeff’s comment that 70% buy on value—which I already know!  The  person making the referral said the potential client turned away the last coach due to price. I’ve also been advised to maintain my price structure and attract the higher end client.   When I spoke to the client, I focused first on what SHE wanted from coaching—the OUTCOME—and then asked her “If you had the Outcome you wanted, how would your life be different or easier?  She couldn’t answer right away because she was not visioning success—just the challenges.  We talked for half and hour and then I sent the contract. I will earn my fees with her and she is exactly the type of high end professional client I want to work with.  —Donna

I thought you guys did very well and I found great value in your webinar. You two have great synergy and kept it so fun, my colleagues wanted to know what I was gut laughing about a few times during the lesson. I will recommend the sessions to my groups and be back for more.  Off to buy my little red book.  —Dawn

Thanks to everyone above for the kind words!

If you haven’t been on any of my recent webinars, sign up now before it’s too late!

Interact With Me on Facebook And Twitter

Have we connected on Facebook and Twitter yet? If not, you’re missing out on some great conversations, and I’m missing out on your comments, unique experiences, and questions!

Here are some examples of recent tweets I’ve sent out:




Here are some examples of Facebook updates I’ve sent out:


Jeffrey GitomerIf networking is so important, why aren’t you out there doing more of it?


Jeffrey GitomerRead one creativity book a year. Salespeople differentiate themselves with creativity and enthusiasm.


Jeffrey GitomerEnthusiasm is contagious. Either by presence or by absence. Are you an enthusiastic leader?

To connect with me on Facebook, click here.

To connect with me on Twitter, click here.

Is There A Webinar In Your Future? What Kind? How Much?

The word FREE is an enticement. Someone wants to expose you to their message, and then present you with an option to buy more now, or take advantage of this once in a lifetime offer, or act now, this offer is only good if you click this button or it will go away forever!

Unfortunately, most of the free webinars out there offer little or no value to the people who attend them. More unfortunately, hundreds of thousands of people waste their time following a false promise.

NOTE WELL: If the webinar is great, the customer will want to buy. You don’t have to sell. If the webinar is not great, no matter how much you try to sell, the customer will not want to buy.

The webinar is an amazing strategy to create direct communication with the people who know you, and the people who are your present customers. What messages are you sending them? What messages are they responding to? How is that increasing their loyalty to you? How is that increasing their word-of-mouth advertising for you? And how is that affecting your business?

2012 is the Year of the Webinar. I’m offering 12 Webinars every 3 weeks with Live Q&A sessions after each event. Maintain your momentum throughout the new year with timely insight at a steal of a value!

SIGN UP NOW! Spaces are limited.

Register For My Webinar Bootcamp TODAY: 1 Week, 5 Webinars, 1 Hour Each

Between December 12th and 16th I am going to give 5 webinars that are going to rocket you into 2012 because it’s information you can use. The minute you hear it you can take it out into the street and turn it into money!

On Monday I’m going to talk about how to take full advantage of 2012 in the new economy. Everything you need to know but didn’t really want to execute in a manner you could do it and feel comfortable with. I’m going to give you the comfort.

On Tuesday I’m going to talk about Cold Calling. I hate it, but you gotta make them. I’m going to teach you how to do it with a new approach and how to do it until you don’t have to do it anymore.

On Wednesday I’m going to talk about how to create a killer personal brand, something that will just not register on Google as the first full page, but one that will give you a reputation based in value.

On Thursday I’m going to talk about differentiate or die. How to really differentiate yourself from the people you hate, your competition. You won’t have to hate them anymore, they’ll hate you.

On Friday I’m going to take the whole hour and do unlimited Q&A. I’m going to gather the questions from the first four and then anything you want to ask, Andy Horner and I will be available to answer every singe one of your questions even if it takes 2 hours.

Anyone who signs up gets a bonus. Every single registrant will received recordings of our 3 biggest webinars from 2011. Delivering Value, A Cash Source Crash Course, How to Ask Powerful, Emotionally Engaging Questions, and I Tweet, Therefore I Am!

To register for my webinar bootcamp today, click here, or on the photo below.

Social BOOM! Seminar This Week!

Are you going to be in Dallas this Friday? If so, consider attending my social media seminar:

To register for the event, click here.

What Are Your Social Media Goals?

If you don’t begin knowing what you want to achieve, and how you want to achieve it, then don’t begin.

In regard to your business Facebook page, your Twitter account, your LinkedIn connections, and your YouTube channel—ask yourself these questions (for each of the four individually):

  • What am I hoping to achieve?
  • Who am I wanting to attract engage, and connect with?
  • Who will help me design?
  • Who will help me launch?
  • Who will help me post?
  • Who will be in charge of this process short term?
  • Who will be in charge of this process long term?
  • Do I need professional help?
  • How much time am I willing to allocate each day?
  • How often am I committing to update?
  • What type of value messaging am I going to offer?

The answers to these questions (written down) will create both structure and architecture for your entire business social media game plan. It will also determine your strategy for attracting, engaging, and connecting.

Deliver Value: A Cash Source Crash Course | Jeffrey’s Next Live Webinar

Join Jeffrey and co-host Andy Horner, Chief Architect of Ace of Sales, for their next LIVE webinar on Wednesday, July 20.

Be there.  Tell your friends about it, tell your co-workers about it, tell your dog about it, and if you are serious about making more money… tell your sales team about it.

One of the marks of a great sales pro is the ability to deliver value through your expertise, insight, and ideas you give to customers routinely.  By attending the webinar you will learn how to deliver value first, give value without expectation, give it often and give it to your prospects and customers!

Date and Times: July 20th, 2011 at 11 AM and 3 PM EST

To RegisterClick here. Don’t wait to register! Spaces are limited to 500.

***SPECIAL OFFER! Buy a ticket to any Gitomer webinar and be automatically entered for a chance to win a private 20-minute call with Jeffrey Gitomer. You’ll have the chance to chat, ask, listen, learn and laugh with the King of Sales.