I wanted to share with you the 5.5 rules of relationship-based networking from my Little Black Book of Connections, because they can also be applied to networking in business social media spaces as well. They are as follows:
2. Give value first. Be known as a resource.
3. Dig in. Be committed or it won’t work.
4. Be consistent, Once you get involved, seek a leadership position.
5. Get to know people on a friendly basis.
5.5 Go slow. Relationships are not built in a day. They’re built, with value, day-by-day.
People tend to do business with people they trust. Be sincere, be yourself, and over time, you will win their business and more.
These rules can apply to your business social media efforts as well as your business networking efforts. In business social media, you have to, above all, provide value. You have to be consistent. You have to be committed. You have to recognize that building relationships online takes time. It’s worth it though.
Want to learn more business social media strategies? Click here.